Morocco has taken a significant stride in its economic modernization with the nationwide launch of the online business registration platform, directentreprise.ma. This initiative, spearheaded by the Moroccan Office of Industrial and Commercial Property (OMPIC), marks a pivotal moment in the country’s efforts to foster a more dynamic and accessible business environment. The platform aims to simplify the often complex process of establishing a new company, reducing bureaucratic hurdles and empowering entrepreneurs across the nation.
Centralized Digital Hub for Business Creation
Directentreprise.ma serves as a centralized digital hub, allowing entrepreneurs to complete all necessary administrative procedures online. This eliminates the need for time-consuming and often frustrating in-person visits to multiple government offices. By integrating key institutions such as OMPIC, the Ministry of Justice, the General Secretariat of the Government, the General Directorate of Taxes (DGI), and the National Social Security Fund (CNSS), the platform provides a seamless and efficient experience for those looking to create a business online in Morocco.
“This digital platform is a cornerstone of our efforts to modernize Morocco’s business environment,”
Phased Implementation and National Expansion
The platform’s journey to nationwide implementation began with a pilot program in Rabat in February 2023. This initial phase allowed industry professionals, including notaries, lawyers, and accountants, to test the system and provide valuable feedback. Following the pilot’s success, the platform was gradually rolled out to major cities across Morocco in 2024. This strategic rollout to cities like Casablanca, Marrakech, Agadir, Tangier, Fès, Oujda, Laâyoune, Béni Mellal, and Dakhla ensured that the platform’s benefits will be accessible to a wider range of entrepreneurs before its full national launch.
Impact and Adoption Metrics
The platform’s adoption has been rapid and widespread. To date, over 12,000 businesses have been registered through directentreprise.ma, demonstrating its effectiveness and the strong demand for streamlined business registration processes. Furthermore, more than 2,400 professionals have registered to provide assistance to entrepreneurs, ensuring that users have access to the support they need to navigate the process.
“This digital platform is a cornerstone of our efforts to modernize Morocco’s business environment,” stated a high-ranking official from the Ministry of Industry and Trade. “By simplifying administrative procedures and leveraging technology, we are empowering entrepreneurs and driving economic growth. We are commited to making Morocco a competitive place for business.”
Legal and Regulatory Reforms Enabling Digital Transformation
The implementation of the online platform necessitated significant legal reforms, reflecting the Moroccan government’s commitment to creating a modern and efficient regulatory framework. Key among these reforms are Law 88.17, which establishes the framework for electronic business registration and support, and Law 89.17, which modernizes the Commercial Code. These legislative changes are part of a broader effort to modernize the administration and attract both domestic and foreign investment.
The success of this project is the result of close collaboration between OMPIC and various government bodies, including the Ministry of Industry and Trade, the Ministry of Justice, and the Ministry of Economy and Finance. This collaborative approach has been crucial in ensuring the platform’s smooth implementation and its alignment with the country’s broader economic development goals.
The initiative signifies Morocco’s commitment to leveraging technology to drive economic progress and create a more business-friendly environment.
Victim of it’s own success?
At the time of writing, directentreprise.ma website is down.
Sources:
- Morocco Expands Online Business Registration Nationwide/
- OMPIC Official Website: https://www.ompic.ma/
- Moroccan Ministry of Economy and Finance: https://www.finances.gov.ma/en